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Lehrbeauftragte | Tourism management and marketing/Management e Marketing聽 tu

Oksana Tokarchuk

Oksana.Tokarchuk@unibz.it

+39 0471 013020

BK A1.11
Fakult盲t f眉r Ingenieurwesen
NOI Techpark - Bruno-Buozzi-Stra脽e 1
39100
Bozen
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Lehrveranstaltungen

Advanced Topics in Digital Marketing and Advertising

76448B 路 ECON-07/A 路 Bachelor in Wirtschaftsinformatik 路 EN

Introduction to Digital Marketing and Advertising

76448A 路 ECON-07/A 路 Bachelor in Wirtschaftsinformatik 路 IT

Forschungsschwerpunkte

Quality of life and tourism, self congruity, mental budget/Qualit脿 della vita e turismo, self congruity, budget mentale

Ausgew盲hlte Publikationen









Tokarchuk, O., Gabriele, R., and Maurer, O. (2021). 鈥淓stimating tourism social carrying capacity鈥�, Annals of Tourism Research, Vol. 86 (C) (IF 5,908)
Cozzio, C., Tokarchuk, O., and Maurer, O. (2020) 鈥淭he effect of price bundling on tourists鈥� extra expenditure: a mental budget approach鈥�, online first Current Issues in Tourism (IF 4.147)
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